From May 23 to 27, 2016, Et Si was responsible for the conception and production of the Grand Tour of Switzerland promotional event in Paris La Défense.
The agency offered visitors an immersive experiential journey at the heart of the Grand Tour of Switzerland. With virtual reality, 360° rotating totems, 180° video mapping, and other experiences, they aimed to simulate the richness and power of Swiss landscapes as realistically as possible.
The event was renewed for a second edition from June 5 to 10, 2017, at Place Carnot in Lyon.
ClientSuisse Tourisme